Thrifter Club | Shop pre-loved in one place

Circular Fashion: Brands to Invest in for Resale Value

05 January 2026

The Rise of Circular Fashion in the UK

Circular fashion has become a hot topic in the UK, and it's not just a trend but a necessity as we become more aware of our environmental impact. With the UK’s resale market for women's fashion expected to hit a staggering £16 billion by 2025, it’s clear that more of us are turning to sustainable choices. But what does this mean for our wardrobes?

Simply put, circular fashion focuses on extending the lifecycle of garments through methods like resale, recycling, or upcycling. It encourages us to think about our clothing not just as one-time purchases but as investments that can have a positive impact on the planet. Notably, 70% of UK consumers are expected to prioritise sustainable brands by 2026, indicating a significant shift in shopping habits.

Brands Leading the Charge

When it comes to circular fashion, some brands are absolutely nailing it. Take Reformation, for example. This brand is well-known for its stylish pieces made from sustainable materials, and they even have a take-back scheme that allows you to return your worn items for recycling. Then there's People Tree, which is a pioneer in ethical fashion and offers timeless designs that age beautifully, making them perfect for resale.

COS is another brand that's worth mentioning. Their classic cuts and investment pieces tend to hold their value well, so you can feel good about buying something that will last and still look chic a few seasons down the line.

Consumer Behaviour and Resale Value

It’s fascinating how consumer behaviour is changing. A recent survey revealed that 65% of women in the UK now consider resale value when shopping for fashion. This insight is pushing brands to focus on quality and classic styles that won’t go out of fashion. Think about it: would you rather invest in a trendy piece that might not be in vogue next year, or a classic dress that you can wear for years to come?

By prioritising brands that emphasise craftsmanship and sustainability, you’re not just making a purchase; you’re making an investment. Classic pieces from the brands mentioned earlier are likely to yield better resale returns, making them smart choices for your wardrobe.

Getting Involved with Circular Fashion

So how can you get involved in this movement? Local clothing swaps are a brilliant way to refresh your wardrobe without spending a fortune. You can trade pieces you no longer wear for something fresh and new to you. Plus, it’s a fun way to connect with friends and fellow fashion lovers.

Online platforms like Depop and Vestiaire Collective are also great for buying and selling secondhand items. You can snag a bargain while giving a second life to someone else's unwanted clothes. Plus, by shopping secondhand, you're helping to reduce waste and promote sustainable fashion practices.

How Does Thrifter Club Fit In?

Think of Thrifter Club as Google for secondhand shopping. We're an online aggregator that makes it easy to search for preloved fashion across platforms like eBay and Vinted. We get it, you modern-day fashionistas are busy! So whether you're after a vintage coat, a party dress, or everyday staples for your wardrobe, we're here to help you find hidden gems without the hassle.

Ready to see what's out there? Start a secondhand search on Thrifter Club at the top of the page. You might just find your next favourite outfit waiting for you!